Visa Hosts its First Data & AI Summit in Morocco to Explore the Future of Digital Transformation in Morocco
- Visa's Morocco Data & AI Summit brings together over 120 experts from the financial and payments industry to discuss how to harness the power of data and artificial intelligence (AI) to drive digital transformation in Morocco.
Casablanca, 10 September 2025 — Visa (NYSE: V), a global leader in digital payments hosted its Visa Data & AI Summit in Casablanca today. More than 120 professionals from Morocco’s financial ecosystem and the payment industry attended the event held at le Casablanca Hotel.
The Visa Data & AI summit builds on the success of previous editions in Johannesburg, Dubai, Doha, and Cairo, where Visa convened industry leaders to share ideas on the importance of Machine Learning, Generative AI, and modern data platforms in today’s financial landscape. This event aims to create a forum for in-depth discussions on how businesses can harness the power of data and AI to improve operational efficiency, provide greater customer personalization, and accelerate the development of new products and services.
AI and Data at the Core of Visa's Strategy
Visa has been a pioneer in applying AI to help protect the payments ecosystem. In one year, Visa blocked $40 billion in attempted fraud, reinforcing Visa’s commitment to keeping transactions secure. Over the last five years, Visa has invested more than $12 billion in technology - including capabilities designed to reduce fraud - to remain at the forefront of innovation and to continue supporting the safety and reliability of the global payments network.
The summit will showcase Visa's latest innovations in data and AI, including Visa Commerce Intelligence, a suite of data-driven products that provides businesses with powerful insights to optimize and personalize consumer experiences. Featurespace, we’re expanding those capabilities even further. Its ARIC Risk Hub is a fraud prevention platform that uses adaptive AI to help protect financial institutions and their clients. These cutting-edge solutions, along with other tools like the new Visa Account Attack Intelligence Score (VAAI Score) based on generative AI, illustrate how Visa uses its vast data capabilities to support its partners and ensure trust in the digital commerce ecosystem.
"Visa’s Data & AI Summit in Casablanca is a unique opportunity to reinforce our commitment to our local partners in Morocco and share our latest innovations in this exciting new realm with the local payment industry leaders and professional," said Sami Romdhane, Visa Country Manager in Morocco. "We are proud to share our global expertise and cutting-edge innovations, tools, and products that can help the growing payments industry in Morocco thrive. By working together, we can unlock new opportunities for commerce and growth while ensuring the highest level of security."



About Visa
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.
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